You have booked a Local, Tribute or Feature Show and now its time to craft your Marketing Plan. Activate your Shows by following the below basic Pushworth Guidelines to leverage Live Music as part of your Venue Marketing Plan.
Venue Gig Digital Activation Check List – Local Shows
Photos
- You need photos on YOUR website and Socials. Download photos of Artists, go to the Pushworth Artists Page , and type in the name of the Artist to go to their specific Pushworth page
Drop Box
- If we send you Large Photo Files via Drop Box to download all your Publicity Materials, Click Here
Tagging on Facebook
- The Artist will post the Gig Poster and tag you. Share the post on your page tagging the Artist and Pushworth to increase the post reach.
Hash Tags
- Email your Social hashtags to Pushworth – we will share with the Artists
In House Gig Guides
- Produce a Monthly Calendar of All Entertainment in Drive Through and Bottle Shop – Key Traction Areas
- Upload Artist Posters to your In House Big Screens throughout Venue
Live On Stage Artist Marketing
- Weekly Email to Agent for Weekly Promos Announcements for Artist to Announce throughout the night
Social Media Dashboard
- Sign up to a Social Media Dashboard like Sprout Social to connect your Facebook Page, Twitter and Instagram
Venue Gig Digital Activation Check List – Tribute + Feature Shows
Socials On Line Reach
- What are your likes on Facebook?
- How many followers do you have on Instagram and Twitter?
- What level of engagement do you get with your Social posts?
- Average Likes per Post?
- Paid Facebook Advertising?
- Boost Posts?
- Daily strategy to increase your Digital Reach?
Media
- Local Radio Advertising
- Local Print Media Advertising
Local Community Partners
- In Store Posters for Key Local Business Partners
- Local Radio Advertising
- Local Print Media Advertising
- Local Business Giveaway Competitions to promote Ticket Sales via Social Posts and In House Pre Events
In House Promotions
- 4 Weeks Lead In Ticket Giveaway – Website, Socials, Live Gigs – DJ or Artists
- 4 Weeks Lead In Ticket Giveaway – Promo for Restaurant, Drive Through, Bottle Shop, Bars, Pokie Room
Venue Internal/External
- Printed Posters in Bar, Restaurant, Pokie Lounge, Drive Through, Bottle Shop
- Digital Posters on Big Screens in all areas
- Venue Show Banner Front Roadside 4 weeks lead in
Venue Website
- Digital Poster Feature
- What’s On Feature
- Link to Facebook Event
- Link to Local Business Giveaway Competitions
Live Music
- 4 Weeks Lead In Bi weekly Digital Poster Post on all Socials tagging Venue
- Facebook Event
- Boosted Posts
- Ticket Giveaway Competition via Social Networks
Setting up and managing your Venue Marketing
Wanna know more? Click Here for the Pushworth Guide for Venue Marketing of Live Music
